In 1947, the National Broadcasting Company (NBC), hired the renowned caricaturist Sam Berman to illustrate their promotional portfolio "NBC Parade of Stars, As Heard Over Your Favorite NBC Station", which would be distributed by local stations to publicize NBC Radio's 1947-48 programing. Under a tight deadline, Berman somehow created 56 lush, full color images, brilliantly caricaturing & bringing to life NBC's most popular radio personalities and shows, each printed on a separate 6x7 card, and inserted in a green vinyl slipcase.
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Frank Sinatra by Sam Berman
sculptures by Berman, most likely made at the same time as the NBC portfolio. If anyone has any additional information on these, it would be much appreciated. |
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| Fortune Magazine/1935, the US Senate |
Sam Berman was one of the leading caricaturists of his day, famed for his fluid, funny, "cruel, yet kind" economic style and vibrant color schemes, his cutting political & celebrity drawings & delightful sculptures appeared frequently on the cover of Esquire (including every 1935 cover) inside Collier's, and illustrating Mark Hellinger's newspaper column "Going to town" throughout the 30's & 40's.
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Sam Berman explains his methods.
From "The Complete Guide to Cartooning" by Gene Byrnes, 1950 (via Mark Newgarden) |
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| 1934 Esquire cover image by Sam Berman |
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portrait of "Esky" the Esquire mascot, created by cartoonist Simms Campbell and Sam Berman
Esky sculpture by Berman |
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Berman poster art for DUCK SOUP (1933)
Berman art for Jimmy the Gent (1934) |
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| 1934 cover art by Berman |
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| Berman covers for College Humor, 1937 |
Berman's caricature sculptures and cartoons were showcased perhaps most famously in the opening credits for the 1937 Ben Hecht scripted screwball color film comedy classic "Nothing Sacred", directed by William A. Wellman... the story of Hazel Flagg.
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| Opening titles "Nothing Sacred" |
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| Groucho, for Collier's magazine, 1937 |
A children's book illustrated by Berman in 1937
some of the drawings from the book...
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| Some of the caricatures created by Berman (alternating with "profile" caricaturist Jacques Kapralik) for Mark Hellinger's popular newspaper column "Going to Town" |
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Celebrity snowball fight, A Berman image created for the column "Going to town"
another "Going to town", including the original art
From 1938, Movie stars as animals: Carole Lombard & Clark Gable
W.C. Fields
cover by Berman |
The 56 images created by Berman for the NBC portfolio represent perhaps a last visual look at the golden age of network radio. Within a year, Milton Berle (who's 1947 radio show was being scripted by the brilliant Nat Hiken) would move over to the still new medium of television, in fact be dubbed "Mr. Television", and the rest is history. Many of the personalities & shows Berman depicted would also soon depart for TV, while others would continue on radio, or disappear into oblivion. Sadly, this would be a similar fate for Sam Berman. After the NBC job, he mostly concentrated on low key advertising work, creating art for children's books, occasional caricature work, and map making, before retiring to Spain. At one time he was one of the most popular, in-demand caricaturists working in this country, perhaps only rivaled by the legendary Al Hirschfeld & Jacques Kapralik,
http://www.drawger.com/kroninger/?article_id=7885 today his work is seldom remembered or discussed, with little information existing about him in books or on the web. Since I first posted this, I've heard from among others, four of today's most popular magazine caricaturists, all who had never heard of Berman. Hopefully that situation will begin to change, as I've coveted his artwork for years, and enjoy introducing it to lovers of great caricature and cartoon art who're inevitably amazed by his startling work. The NBC images have a definite "40's" look to them, but by the same token, could have been drawn today. I for one would love to see an anthology covering his amazing career.
Any takers?
http://en.wikipedia.org/wiki/Sam_Berman |
From Collier's, Will Hays, father of the censorship code for American films (click to enlarge)
Business leaders, From Fortune, 1938 |
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Eight cards created for ESSO in the early forties and handed out to customers, showing how Gremlins can damage your car.
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An illustrated Berman page from Colliers
3 Dictators: Hitler, Mussolini, Franco
KEN magazine |
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| In 1938, Berman drew a series of images for Collier's, depicting Nazis and other world leaders, their true selves revealed by their animal shadows. This is Goering. |
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Chamberlain
Mussolini
Stalin
Lord Halifax |
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Goebbels
"The Great New York Political Sideshow" Collier's (click to enlarge)
Dutch PM Wim Schermerhorn
General Jonathan Wainwright
Wainwright, profile
Sexy Berman art for Colliers
Duke Ellington
Benny Goodman
Larry Adler LP cover
Walter O'Keefe
Ed Wynn
Groucho
Vic Damone
Journalist Heywood Broun
Harry Grayson
Berman created the illustrations for this children's book in 1952
...and this book in 1954
advertisement art for the Saturday Evening Post, 1955
Cover of the NBC portfolio
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| The 56 cards created by Sam Berman for the promotional book. I've included most of the images below: |
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| 1947 Billboard article announcing the NBC promotional book. |
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| Jimmy Durante |
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Eddie Cantor
Jack Carson/Eve Arden/ Fibber Mcgee & Molly
Jack Benny |
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| Fred Allen |
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| Bandleader/Singer Eddie Howard |
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Red Skelton
Amos & Andy/ Al Jolson
Jerry Colona/Bob Hope |
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| Singer Dennis Day |
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Judy Canova
William Bendix "Life of Riley"/ Perry Como & Jo Stafford |
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| Charlie McCarthey & Edgar Bergan |
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Ed Gardner "Duffy's Tavern"
Buddy Clark/Ralph Edwards |
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| Milton Berle |
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Alice Faye & Phil Harris
"One man's family"/ "Voice of Firestone" |
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The Quiz Kids
Bill Stern/ "Mr District Attorney" |
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| Singer/Whistler Jack Berch |
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"Curtain Time"
The NBC Sympony |
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"The Adventures of Archie Andrews"
"Harvest of Stars"/Manhattan Merry Go Round" |
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| Bandleader Kay Kyser |
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Smilin' Ed McConnell
Burns & Allen/ Fred Waring |
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| Dr. IQ |
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Art Linkletter (People are Funny)
"Grand Old Oprey"/"The Ford Theatre" |
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Pianist Horace Heidt
Ned Brooks, Felix Morley, Roy Harris/Morgan Beatty |
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| Commentator H. V. Kaltenborn |
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"Meet the Meeks"
"Hollywood Star Preview"/"Can You Top That" |
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Paul Lavalle
Bob Hirsh/"Waltz Time" |
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"The National Farm & Home Hour"
"The Telephone Hour"/ Gary Moore
Robert Merrill
From
ILLUSTRATING AND CARTOONING #12 THE STUDY OF COLOR, 1947
Art Instruction Inc. Minneapolis Minn.
Berman's NBC Jimmy Durante re-used for this 1953 magazine over
Rowan & Martin, late 1960's
Berman face sketches from the 1970's
Special Sam Berman issue
Thanks to John Wendler, Daniel Kinske, Mark Newgarden, Ed Dowdall, Milton Knight, Jr & Rick Spector
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